Free SEO tool

Free Schema Markup Generator

Pick a schema type, fill in the fields and copy the JSON-LD. It runs in your browser, so nothing you type is sent to us.

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What it checks

What this tool looks at

Six common types

Organization, local business, article, FAQ page, product and breadcrumbs.

Clean output

Empty fields are left out, so the markup contains only what you filled in.

How to use it

Three steps

Choose a type

Pick the one that matches your page.

Fill in the fields

Fields marked with a star matter most.

Copy and test

Paste the code into your page, then run it through the test tools.

Good to know

  • Markup must match what visitors can see on the page. Do not mark up content that is not there.
  • Schema does not guarantee rich results. Google decides whether to show them.
  • Do not add ratings or reviews unless they are real and shown on the page.

FAQ

Questions about this tool

What is schema markup?

Structured data in a standard vocabulary, usually JSON-LD, that tells machines what a page is about: an organization, an article, a product and so on.

Where do I paste the JSON-LD?

In the head or body of the page it describes. Many themes and SEO plugins have a custom code field for it.

Do I still get FAQ rich results?

Google now shows FAQ rich results only for well-known government and health sites. The markup is still valid and can help machines read your page.

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Want the full picture?

This tool checks one thing. The free ZIT Solution SEO audit checks your homepage and up to 50 pages: technical SEO, on-page, content, schema, internal links, speed and AI search readiness, with a prioritized fix list.